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Speaker

23 March 2011 Moscow
One of the most known experts in marketing in the world, included in TOP-10 of the world list, Martin Lindstrom will tell what draws the attention of the buyers and makes them to part with their money.

MARTIN LINDSTROM is a 2009 recipient of TIME Magazine’s “World's 100 Most Influential People” and author of Buyology—Truth and Lies About Why We Buy (Doubleday, New York), a New York Times and Wall Street Journal best–seller.

He is the CEO and Chairman of LINDSTROM Company and Chairman of Buyology Inc (New York), as well as BRAND Sense Agency (London). Lindstrom is a trusted advisor to numerous Fortune 100 companies including McDonald’s Corporation, PepsiCo, Nestlé, American Express, Microsoft Corporation, The Walt Disney Company and GlaxoSmithKline, amongst others.

His personal global audience is estimated at over a million people. Lindstrom has and continues to feature in the Wall Street Journal, Newsweek, TIME, The Economist, New York Times, BusinessWeek, The Washington Post, USA Today, Fast Company, The Economist, Harvard Business Review, Chicago Tribune, The Independent, The Times, The Guardian, New York Post, and has appeared on NBC’s Today Show, ABC News, CNN, CBS, Bloomberg, FOX, Discovery and BBC.

His recent book, BRANDsense, was acclaimed by the Wall Street Journal as “…one of the five best marketing books ever published.” Lindstrom’s latest book, Buyology, was voted “pick of the year” by USAToday, and, between 2008 and 2009, reached ten of the Top 10 best–seller lists in the U.S. and worldwide. His 5 books on branding have been translated into more than 30 languages and published in more than 60 countries worldwide

. Lindstrom frequently contributes to the New York Times, Forbes, Fortune, Parade, Contagious, CNN.com and Advertising Age and can often be seen on America’s #1 ranking morning TV show; The TODAY Show at NBC with his TV series: “Marketing Mind Games”.

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